The lifelong
well-being curator
The lifelong
well-being curator
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Better life,
longer living.
We exist to encourage better, longer living through wiser choices. Longevity is not just about living longer—it’s about living better. Better lifestyles. Better futures. We believe well-being is not only about the body but also concerns the mind and community. Sharing quality time with our loved ones is what makes life worth living. We thrive on what’s meaningful: from meaningful relationships to meaningful work, meaningful actions and meaningful lives. From the mediterranean sea, to the world, we are a movement to seize life to its fullest potential.
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Discover our
top brands
Our brand selection goes beyond longevity, focusing on quality and innovation to enrich daily life. From supplements to superfoods, our curated choices fuel a lifestyle that boosts vitality and purposeful living.
Join the Yaba
well-being ecosystem
Join the Yaba
well-being ecosystem
We create, acquire, and nurture brands with purpose. We are building a community driven by growth and impact around well-being. Whether you're looking to grow your brand or grow your career, there's a place for you here.
The recipe for celebration : Happy Holidays with Yaba
This is what Christmas is all about: shared moments and ingredients that feed not only the body but also the spirit. From all of us at Yaba, we wish you a joyful holiday season and a 2025 filled with challenges that inspire growth together.
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Nobel Prize Dialogue 2024 - "The Future of Health": Stockholm, December 9, 2024
As in every year, the Nobel Prize Foundation gathered prominent figures from the scientific and non-scientific communities to discuss and reflect on pressing global issues. On December 9, during the Nobel Week Dialogue in Stockholm, the topic was The Future of Health, and Yaba was there. As a brand curator in health and nutrition, we aim to deepen our understanding of the current state of health and the dimensions it touches upon. What does health truly mean, and what role does nutrition play in shaping these dimensions?
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NaturaleBio - A Journey into the Functional World of Superfoods:
NaturaleBio offers you a true functional festival. Best of all, it does so naturally, aligning with your biological rhythm, and the rhythm of the cultures from which the ingredients originate. In this brand, the famous phrase less is more or back to basics truly comes to life. These superfoods certainly stand by that philosophy.
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Yaba - Pure Nutrition Powered by People and Science:
Yaba is now fully dedicated to people: their quality of life, well-being, and physical, mental, and emotional health. Yes, we are talking about emotions. Let’s not forget that an individual’s nutritional state is scientifically and intimately related to their emotions. We understand health, science, and people.
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